Next-Gen Online Qualitative Solutions

We have broken down the geographical barriers associated with qualitative research and moved it to a digital platform. You can use our tool to conduct qualitative research with participating members from all over the globe. Our tool supports both one-on-one and focus group discussions, with the option to add moderators and observers as well.

Some of the capabilities of this nifty little tool include:

  • Set-up, schedule, and invite participating members to a call in minutes.
  • Be actively involved in the discussion or add moderators and observe passively.
  • Observers can communicate to the moderators directly and observe the participants as one would through a one-way mirror.
  • Introduce polls at any time during the discussion to get quick insights regarding the topic in discussion.
  • Moderators have the ability to mute or unmute participants as required.
  • A focus group discussion can have up to 16 participants in total including 3 moderators, and 2 observers.
  • Save and export transcripts of all your calls and videos for analysis.
A digital platform to conduct online FGDs/IDIs with features like Sentiment Analysis, Heat Mapping etc. so that you don't miss out on any intricate detail during discussion